In a wavering European economy there are still stations that go for broke (hopefully not literally) and invest in on-air imaging. Radio Scoop, a popular CHR in the south-east of France, has upped their game in terms of using jingles.

Radio Scoop wants to play a broad variety of jingles and stay on top of music trends. The producers at PURE Jingles got a chance to start cranking out another 10 jingle themes, less than 6 months after they finished producing the Radio Scoop Spring 2011 package.

Guitars
This time around PURE’s creative team was happy to dust off the guitars for a couple of jingles and they listened heavily to the mixing styles of producers like The Smeezingtons, Swedish House Mafia and Rizzle Kicks.

Apart from the 10 cuts that are now playing on Radio Scoop, the station also received another bunch of Power Intros. Visit the PURE website to hear them, and play around with the jingles in the PURE JingleMixer: www.purejingles.com/individual.

/ About Radio Scoop
Radio Scoop broadcasts in the south-east of France on a variety of frequencies and focusses its programming on audiences in cities such as Lyon, Vichy and Clermont Ferrand. www.radioscoop.com

/ About PURE Jingles
PURE Jingles is specialized in creating jingles and branding for CHR and AC stations that need a truly individual sound. Clients are stations such as 3FM (Netherlands), RPR1. (Germany), Europa Plus (Russia) and The Hits (UK). www.purejingles.com

PURE Jingles Radio Scoop Fall 2011 Demo | mp3
Download audio file (PURE%20Jingles%20-%20Demo%20Radio%20Scoop%20Fall%202011.mp3)

The post 2011… a year with plenty of Scoop(s) appeared first on JingleNews.com.

TM Studios has updated its website with a lineup of new jingle and imaging packages for stations WLYF, KLUV, KMJ, WLS and KGO.

K-LUVin’ It

The KLuvin’ It package contains 15 themes, including slogan cuts, top of hour, feature beds, and morning show IDs.

“If you’re a classic Top 40 station like K-LUV, this package is the perfect for you!”, Peter Z, Program Director of 98.7 K-LUV.

Download audio file (TM_K-LUVin%20It%20DEMO%202012.mp3)

KMJ Fresno

The newstalk package KMJ Fresno has 15 cuts with weather, traffic, sports, business and Christmas theme.

“A radio station with the heritage of KMJ has to sound special on the air, but we have to keep evolving as things change around our community. TM captured that evolution in audio form, and what they created is ideal for us. TM really gets News Talk radio.”  – Skip Essick, Program Director of KMJ Fresno

Download audio file (TM_KMJ%20Fresno%20Demo%201-30-12.mp3)

Miam’s Best (Mainstream AC)

“TM Studios continues to be partners in the success of Lite FM. In what I believe is their best work yet, the team at TM has created a package that captures the texture and experience of listening to Mainstream AC every cut captures the same emotion and depth as the songs that are on your playlist.” – Rob Sidney, Director of Programming and Operations WLYF.

Download audio file (TM_MIAMIS%20BEST%20DEMO%202012.mp3)

KGO San Francisco

While the KGO San Francisco package has 15 cuts.

Download audio file (TM_KGO_MONTAGE.mp3)

WLS Attenuator

Download audio file (TM_WLSAttenuator%20Demo.mp3)

Also check out new packages for WLS Chicago – Attenuator and New Jersey 101.5. Log on to www.TMStudios.com to listen to all the packages.

The post TM Studios Unveils New WLYF, KLUV, KMJ, WLS Packages appeared first on JingleNews.com.

In an effort to remember jingles of the past aswell as today we’re going to be putting together jingle montages consisting of 5 minutes of random jingles from a range of producers.

Have a listen to Montage 2 below.

WYCD, Detroit (YoungGuns Studios)
CKLH K-Lite FM, Hamilton (Wise Buddah)
Joe FM, Belgium (Brandy)
CIQX XL103, Calgary (TM Studios)
Q103, Cambridge (TM Studios)
Radio Scilly, Scilly Islands (JinglesFactory)
FM104, Dublin (Music4)
KIQK Kick 104, Rapid City (IQBeats)
Andover Sound, Hampshire (Box Projects)
OK Radio, Belgrade (TM Century)
Spin 103.8, Dublin (Pure Tonic Media)
KBKB, Fort Madison (JAM)
KVIL 103.7 Lite FM, Dallas (LiteHouse Studios)
89FM, Brazil (ReelWorld)
Pirate FM, Cornwall (JAM)
WLTB, Johnson City (TM Century)
WNCI, Columbus (N2Effect)
Channel 4, Dubai (ReelWorld)
WMGK FM103, Philadelphia (JAM)
KDWB, Minneapolis (N2Effect)
KHTT 106.9 K-Hits, Tulsa (Kissville)

You can also check out a whole load of station montages over at this page.

The post JingleNews – Montage 2 appeared first on JingleNews.com.

The Lincs FM Group is split into 2 networks ‘Hits & Memories’ and the Lite AC ‘Memories’ with 2 custom packages to cover each set of stations.

The Audio Sweets iD team created 14 themes in total that resulted in 2 packages with over 1300 mix outs across the group. And this is only the start of their jingle journey, as the package grows with updates every quarter.

Warren Miller, Programme Director of the 5 ‘Hits’ stations said: “From start to finish they made us feel like one of the family! Nothing is too much trouble and the product at the end blew us away”

In addition to the 2 main packages the group has unlimited access to the online AudioSweets’ Sweet Shop, which provides stations with a fresh and constantly updated imaging toolkit with beds, sound design, shells and more.

Richard Lyon, Programme Manager of the 3 ‘Memories’ stations commented: “From the very beginning of our relationship with AudioSweets the team have really understood what we wanted from our new imaging. They’ve created jingles that really stand out! For the first time we have all the production we need, all from one place”

Simon Prentice, AudioSweets MD added, “We create imaging that stands up to today’s playlists but also provides the station will tools to create some sweet sounding radio. The 2 packages have quite different sounds but with an overall feeling that they are from the same family. We look forward to working on an ongoing basis with them as the package
evolves and grows.”

The Lincs FM Group packages join recent customs for CityBeat, the KMFM network and HiFM from the freshly launched AudioSweets ID, which is produced by the team behind the successful Sweet Factory – AudioSweets huge pick and mix imaging site, used by over 40 stations in the UK and over 100 across the world.

Both the Lincs packages are available to be resung outside the UK so let AudioSweets ID trick out your station – email simon@audiosweets.com or call +44 (0)1538 370 160

The post Lincs FM Group grab 2 custom AudioSweets ID jingle packages appeared first on JingleNews.com.

On air since 1987, Zaanradio (translates to Elite Radio) in the Netherlands went to NOVAZ Audio Imaging in 2014 for a new jingle package. The production gurus at Zaan opted for a resing of the Elit FM (Russia) jingles. The package has 6 cuts with basic id, ramp and shotgun mixouts. Plus a news, traffic and weather bed! Listen to it below. Contact Maurice for more details!

And the original Elit FM package…

The post New Jingles for Zaanradio in the Netherlands appeared first on JingleNews.com.

November 22, 2014 marked the 40th anniversary of JAM Creative Productions, Inc. JAM has specialized in making ID jingles for radio stations since its inception, and has operated under its original name, ownership and creative direction longer than any other company of its type in the history of broadcasting.

Jonathan and Mary Lyn Wolfert founded the company in 1974 and continue to own the business and operate it on a daily basis. (The name JAM is an acronym for “Jon And Mary Lyn”). Although the couple started by working out of their apartment, the business quickly grew into a suite of offices, then a studio, and ultimately a custom building with offices and two spacious recording studios.

During the past 40 years JAM jingles have been used by legendary stations around the world. Jon Wolfert says, “All of our clients are important to us, and it’s difficult to pick favorites. But, as someone who grew up in New York, I’m amazed that a young couple who heard our work on WABC in the mid-70s could have had children who heard us on Z-100 in the 80s, and grandkids who are hearing us on WCBS-FM and WFAN today.

We’re constantly adapting to keep things fresh, but we don’t lose sight of what works when it comes to creating a station’s image. That’s one reason why all of those different generations often remember, and can probably sing the names of, the stations they grew up with.”

There are thousands of other stations who have used JAM jingles. In addition, JAM has also created themes for dozens of syndicated shows ranging from AT-40 to the brand new Scott Shannon show “America’s Greatest Hits”. We’ve done work for TV networks, movies and over 23,000 jingle packages for stations of every format located all over the world. And yes, we have copies of them all… it’s the ultimate jingle collection!

The quality has remained consistent because most key production and sales personnel have been with JAM since the ‘70s or ‘80s. That includes Randy Bell, Mark Holland, Brian Hamilton and Cary Bass. There are also singers, musicians and writers who have been along for the entire ride, and others who have come to JAM more recently.

Wolfert says “We know more about jingles than anyone, and we know our own history. So JAM takes pride in being able to guide clients to the best jingles for their needs from our huge library. For example, it might be a recent package like ‘New & Now’ for a bright A-C, or a legendary sound from the 80s like ‘The Flame Thrower’ for a Classic Hits format. But whatever we do, it has the full sound that comes from using highly talented vocalists and live musicians- not just computers with plug-ins.“

Getting into jingle production was something Wolfert always wanted to do. Jon says, “I’ve been interested in radio, music and production since I was a kid, and got hooked on radio jingles early on because they combine all of those.” He moved to Dallas in 1971 when he was hired at the legendary PAMS Productions. “It was great to work for a place I had long admired and be able to learn from some of the best. But after a few years I wanted to do things my own way, and I left to start JAM.” It came full circle in 1990 when JAM bought what remained of PAMS, which included the copyrights and original master tapes. The PAMS packages are still in demand today, particularly by stations playing music from the 60s and 70s. For example, the “decades channels” on SiriusXM Satellite Radio use era-appropriate jingles from PAMS and JAM.

Wolfert has been asked whether he thought that JAM would make it to the 40-year mark when the company began. Jon says, “We never really thought about that. We’ve always been too busy dealing with one project, and one deadline, at a time. The funny thing is that when some new clients hear about our amazing history they expect me to be 103 years old. When we started JAM I was only 22. You can do the math.”

JAM appreciates the congratulatory messages they’ve been receiving. Clients and friends are invited to visit teir website at jingles.com or check in on their Facebook page.

The post JAM Celebrates 40 Years appeared first on JingleNews.com.

One of America’s most influential people in radio imaging, Kelly Doherty, has been confirmed for The Imaging Days 2015.

She’s the Vice President of Imaging at iHeartMedia (formerly Clear Channel), responsible for about 800 radio stations in the United States. Before she was elevated to this position, Doherty was the Imaging Director of one of the world’s most well-known radio stations: KIIS FM in Los Angeles. She’s also the most widely heard female voice in radio imaging, and can he heard on about 600 radio stations worldwide.

Today’s announcement of Kelly Doherty aka ‘KellyKellyKelly’ should be considered a kickoff to a series of announcements about elite speakers and talent who will perform at The Imaging Days 2015. After the huge success of the first edition, this year the world of radio imaging “becomes one” on the 5th and 6th of October in De Lichtfabriek in Haarlem (the Netherlands).

From today until April 1st, special Early Bird tickets can be ordered at theimagingdays.com. The site will also bring more background information on the event and the speakers in the days and weeks to come.

The post The Imaging Days 2015, Kelly Doherty confirmed appeared first on JingleNews.com.

Stuart Carlson, from Michigan, has put together an amazing montage of 71 US radio stations using ReelWorld ONE CHR jingles.

ReelWorld ONE, marketed as your last jingle package ever, goes beyond the standard jingle package with a monthly updating service that always keeps you on-trend and sounding as fresh as the artists you play. The service began in August 2008 and the team have been providing monthly updates ever since.

This 94 minutes montage from Stuart was recorded from webstreams of radio stations across the United States in the first 3 months of 2005.

Stuart commented, “At over 94 minutes in length, this is my biggest jingle montage EVER! This is montage of ReelWorld ONE CHR cuts from webstreams of stations across the country. This montage is arranged in order by section: legendary stations first (KDWB, KIIS-FM, WHTZ, WXKS), then jingles by logo (of the same order), ordered then by frequency/dial position, where multiple stations with the same frequency are arranged in order by call letters (e.g. Mix 100.3 KISO/Denver-Boulder, CO,comes before Mix 100.3 KMMX/Tahoka-Lubbock, TX). All weather beds and contest beds are in full, while most morning show beds are in part. Enjoy!”

Stuart has also given us a comprehensive list of all stations included in the montage, which you can see below. He spent a lot of time on this and it’s great to hear the ReelWorld ONE themes sung for such a variety of radio stations.

Legendary Stations:
101.3 KDWB/Minneapolis-St. Paul, MN
102.7 KIIS-FM/Los Angeles, CA
100.3 WHTZ/New York, NY (Z100)
107.9 WXKS-FM/Boston, MA (Kiss 108)

KDWB Logo
92.3 WFLY/Albany, NY (Fly 92.3)
92.5 KSYN/Joplin, MO (Kissin’ 92.5)
95.5 KAFX/Lufkin-Nacogdoches, TX (K-Fox 95-5)
95.5 WIFC/Wausau, WI
95.5 WLDI/West Palm Beach, FL (WiLD 95-5)
96.1 WHQC/Charlotte, NC (Channel 96-1)
97.1 KZHT/Salt Lake City, UT (97-1 ZHT)
97.9 WNCI/Columbus, OH
98.3 WHHD/Augusta, GA (HD 98-3)
100.3 KIMN/Denver-Boulder, CO (Mix 100.3)
100.3 KMMX/Lubbock, TX (Mix 100.3)
101.3 KGOT/Anchorage, AK
101.5 WBNQ/Bloomington-Normal, IL
101.9 WVAQ/Morgantown, WV (102 WVAQ)
104.1 WAEB-FM/Allentown, PA (B104)
104.7 KKLS-FM/Sioux Falls, SD (Hot 104.7)
106.3 KHKZ/Rio Grande Valley, TX (Kiss 106.3)
106.7 WKGS/Rochester, NY (Kiss 106-7)
107.9 WWHT/Syracuse, NY (Hot 107-9)

KIIS-FM Logo
92.9 KNIN/Wichita Falls, TX (92-9 NIN)
93.3 KKOB-FM/Albuquerque, NM (93-3 KOB-FM)
93.7 KRQQ/Tucson, AZ (93.7 KRQ)
95.9 WKSZ/Green Bay, WI (95.9 KISS-FM)
96.1 KISO/Omaha, NE (96-1 KISS FM)
96.1 KORQ/Abilene, TX (Channel 9-6-Q)
96.1 KSME/Fort Collins-Loveland, CO (96-1 KISS FM)
96.7 KHFI-FM/Austin, TX (96-7 KISS FM)
97.3 WAEV/Savannah, GA (97-3 KISSFM)
97.5 WJIM-FM/Lansing, MI (97-5 NOW FM)
98.5 KLUC/Las Vegas, NV
98.5 WKRZ/Wilkes-Barre/Scranton, PA (98.5 KRZ)
98.5 WKSW/Cookeville, TN (98.5 Kiss FM)
99.5 KBTA-FM/Batesville, AR (99-5 Hits Now)
101.5 WCIL-FM/Marion-Carbondale, IL (101.5 CIL-FM)
103.3 KCRS-FM/Midland-Odessa, TX (103-3 KISS FM)
103.5 KSAS-FM/Boise, ID (103-5 KISSFM)
103.7 WXSS/Milwaukee, WI (103.7 KISS-FM)
104.3 WZYP/Huntsville, AL (104.3 ZYP)
104.5 WLKT/Lexington, KY (104.5 The Cat)
105.3 WHTS/Grand Rapids, MI (105-3 HOT FM)
106.1 KHKS/Dallas-Fort Worth, TX (106.1 KISS FM)
106.7 WLTW/New York, NY (106.7 Lite FM)
106.9 KHTT/Tulsa, OK (106.9 K-HITS)
107.1 KSFT-FM/Sioux City, IA (107-1 KISS FM)
107.1 WXYK/Gulfport-Biloxi, MS (107-1 The Monkey)

WHTZ Logo
97.9 WJBQ/Portland, ME (Q97.9)
99.7 KBEA-FM/Quad Cities, IA (B100)
100.3 KKRZ/Portland, OR (Z100)
100.5 WKEE-FM/Huntington, WV (KEE 100)
103.3 KFTZ/Idaho Falls-Pocatello, ID (Z103)
104.5 CHUM-FM/Toronto, ON

WXKS Logo
93.3 KMXV/Kansas City, MO (Mix 93.3)
93.7 WDAY/Fargo-Moorhead, ND (Y94)
94.1 WSTR/Atlanta, GA (Star 94)
94.5 WRVQ/Richmond, VA (Q94)
95.5 WXXX/Burlington-Plattsburgh, VT (95 Triple X)
96.3 WBBM-FM/Chicago, IL (B96)
96.5 KSPW/Springfield, MO (Power 96-5)
96.9 WLAN-FM/Lancaster, PA (FM97)
98.1 WQSM/Fayetteville, NC (Q98)
98.7 WDZH/Detroit, MI (98-7 AMP Radio)
99.1 KUJ-FM/Pasco-Richland-Kennewick, WA (Power 99.1)
104.1 WQAL/Cleveland, OH (Q104)
104.1 WZEE/Madison, WI (Z104)
105.9 KQKY/Kearney-Grand Island, NE (Hits 106)
106.9 KTXY/Jefferson City-Columbia-Lake of the Ozarks, MO (Y107)
107.7 KBMX/Duluth-Superior, MN (Mix 108)

The post Amazing Montage of 71 Stations Airing ReelWorld ONE CHR Jingles appeared first on JingleNews.com.

During The Imaging Days 2014 they had one of the most popular sessions, so by request they’re back: we’re proud to announce that Chris Hartgers and Niels Franken are confirmed for The Imaging Days 2015. They both work at the 538 Group in the Netherlands. Chris Hartgers is the Head of Imaging and responsible for the sound of Radio 538 and SLAM!FM. Niels Franken is working as Imaging Producer for Radio 538.

Today’s announcement is part of The Imaging Day’ series of announcements about elite speakers and talent who will perform at The Imaging Days 2015. Other names we already announced: Kelly Doherty (iHeartMedia) and John Frost (FrostBytes). After the huge success of the first edition, this year the world of radio imaging “becomes one” on the 5th and 6th of October in De Lichtfabriek in Haarlem (the Netherlands).

The Early Bird tickets sale has been extended. Early bird tickets will now be available until 30 May 2015. The Early Bird tickets cost 199 euros, after May 30, the normal price of 285 euros applies.

The Imaging Days 2015 Premium Partners are Beds & Beats, Benztown, Capital of Media, The Radio Imaging Library, Top Format and TRX Music.

The post Hartgers & Franken confirmed for The Imaging Days 2015 appeared first on JingleNews.com.

He’s been holding down the imaging gig at Hot 97 in New York City for the last 10 years and now he has been confirmed for The Imaging Days 2015: Dom Nero!

Although having been at Hot 97 in New York for over 10 years, Dom is originally from Toronto, Canada. Like most who have worked in radio, Dom caught the bug at an early age. His love for music put him on the path to being a nightclub DJ when he was 15. This was right around the same time he noticed he enjoyed listening to a radio station’s imaging as much as the music. The following year, Dom was lucky enough to land an interning gig at Hits 103.5 (Z103.5 today).
From there, Dom went on to study Radio Broadcasting at Seneca College. Although the program covered all areas of radio, Dom was really only interested in one… Imaging. While in college, Dom worked part-time at 104.5CHUM FM and landed a full-time position at Y108 shortly thereafter as the Morning Show/Imaging Producer. By this time, Dom had already started working as a freelancer for some U.S. radio stations and also headed back to Seneca College… not as a student this time, but as the Radio Imaging Professor. After a year and a half of teaching, Dom was offered the Imaging position at Hot97 in NYC. Emmis owned three stations in the cluster at that time. Three years after solely imaging Hot, Dom was asked to also image the Urban AC station 98.7 Kiss FM. Shortly after, Dom was asked to image the Rock station in the cluster and was offered the position of CSD New York for Emmis.

Dom Nero is the fifth speaker to be announced for The Imaging Days 2015: the only radioimaging event in the world. Other elite speakers and talent who will perform at The Imaging Days 2015: Kelly Doherty (VP of Imaging iHeartMedia), Chris Hartgers (Radio 538/SLAM!FM), John Frost (FrostBytes) and Niels Franken (Radio 538). In the following weeks more names will be announced. After the huge success of the first edition, this year the world of radio imaging “becomes one” on the 5th and 6th of October in De Lichtfabriek in Haarlem (the Netherlands).

The Imaging Days 2015 Premium Partners are Beds & Beats, Benztown, Capital of Media, The Radio Imaging Library, Top Format and TRX Music.

The post Dom Nero confirmed for The Imaging Days 2015 appeared first on JingleNews.com.

LFM Audio, creator of reasonably priced sung radio jingles and radio imaging, has produced a new jingle package for LifeFavourites.com.

The package consists of four ramps/acapella/slogan sung radio jingles. They are available for resing worldwide. The package presents an attractive alternative, in financial terms, for radio stations that want original jingles but do not want the expense of creating and recording jingles from scratch.

“Our client wanted something with a ‘wow’ sound that fits their soft adult contemporary radio station,” said Ethan Lessiter, Producer at LFM Audio. “The challenge was to create a set of jingles that packed a lot of punch for the initial use, but which could be resung later and retain their original sparkle.”

LFM composed, recorded, sung, produced and mastered the complete jingle package from scratch. The creative team live-recorded many of the instruments, including drums, guitars and brass. The package was composed by Igor Smelov, who also performed some of the instrumentals. Lessiter produced the package.

Client reaction has been overwhelmingly positive. “It was perfectly priced,” said the client. “I have purchased many jingles over the years, from many different companies, but was never able to afford my own CUSTOM jingles… built exactly for MY radio station — until now! The crew at LFM Audio put my ideas to music. I highly recommend them. I’m already planning my next package.”

LFM Audio is offering Resung Jingle Packages from just $629USD. Check out lfmaudio.com for more!

The post New AC Jingle Package for LiteFavourites.com appeared first on JingleNews.com.

Malaysia’s national network Lite FM has launched a re-sing of Wise Buddah’s Magic 105.4 jingle package.

Commissioned by the Bauer Media Group, the original package was recorded with an orchestra conducted under the baton of Cliff Masterson (Kylie Minogue, Little Mix, Emeli Sandé) and launched in the UK following Magic’s growth to a national network in 2015. This latest version follows the recent re-sings of the package in the USA and Canada.

Phil Tozer, Production Manager, Wise Buddah Jingles: “When Lite FM came to us they asked for a package which would fit seamlessly alongside a playlist packed with artists from Whitney and Madonna to Adele and Sam Smith. Aaron and the Team took one listen to the package we produced for Magic and they knew it was a perfect fit for their station; they play nothing but laid back, relaxing hits from iconic artists from the 80s to today.”

Aaron Pinto, Network Content Manager for Astro Radio added: “We wanted a jingle package that captured the warmth of the music we play but yet not sound old. Dealing with Wise Buddah was simple – we gave the basic parameters of what we wanted and they delivered the package – brilliant production, great singing and an amazing sonic logo! Working with you guys has confirmed that everything is possible!”

Orion Media has returned to Wise Buddah once again, as Gem 106 refreshes its brand position.

Wise Buddah has produced a Custom ID package, which includes a new 3-note sonic identity alongside the new strapline for Gem, ‘Playing music you love’.

James Brownlow, Program Director, Gem: “The creative package which Wise Buddah produced was totally on point with our brief and of the highest quality. Our feedback was always accommodated – and the results often surpassed expectation. The final imaging is trailblazing – and in keeping with the ever more contemporary tastes of the Gem audience. I have no doubt that envious ears will be listening here in the UK and beyond! It’s been a true pleasure working with the Wise Buddah team, and I look forward to doing so again.”

Wise Buddah has recently completed new packages for BIG 949 (USA), Lite FM (Malaysia), Antenne Bayern (Germany) and NPO Radio 2 (Holland). Paul Plant, Managing Director, Wise Buddah Jingles, said: “When David Lloyd told us the news, it gave us the chance to get our creative juices flowing again with the production team at Orion. We’ve used session singers who have never been heard before in the UK, which we hope gives the package a unique identity in their commercial radio market place.”

To hear the Gem package in full visit wisebuddah.com.

One of Europe’s leading creative forces, Capital of Media announced the latest upgrade of their TRIL radio imaging platform. ‘TRIL V3’ offers a totally new user experience featuring the industry’s fastest browsing, playing and downloading of radio imaging elements.

TRIL – The Radio Imaging Library is the first and only multi-format imaging service that’s as diverse as today’s radio playlists. TRIL is a music intensive, crossover imaging package geared towards Modern AC, CHR and Urban radio. Power packed and updated constantly TRIL provides stations with hit intros, promo shells, workparts, playlist elements, beats, drops, drones, FX and more.

The newest and fastest growing radio imaging service in Europe, TRIL has already begun to make an impact in US and Canadian radio markets over the last few months. The biggest winning for TRIL was jumping on board with the whole VIRGIN RADIO GROUP in Canada.

Anthony Timmers, President Capital of Media is proud on all steps TRIL has taken in 2016. The 100% completely new interface and workflow will definitely help growing the imaging service. “We’ve completely re-written the interface together with one of Holland’s best IT companies. Based on some wishes by users, we optimized the workflow – with TRIL V3 as result. Please be careful, cause using the new interface can cause binge listening!”

Niels Franken, Creative Manager TRIL: “Searching. Fast. Playing. Fast. Downloading. Fast. The productions. Fastastic!. Over the last four I’ve been on board with TRIL, we’ve been thinking about how to get TRIL’s interface to the next level. I think we can be honest about the result: amazing!”

Dave Marsh – President of Splat! Imaging, Capital of Media’s US & Canada partner: “This is a game changer, the guys at TRIL have proven once again why they’re among the creative elite of radio imaging. I’m happy they’re our partner and not our competitor!”

TRIL and Splat! are syndicated in North America by Syndication Networks Corp of Chicago, IL. In North America demos for TRIL can be heard at splatonline.com/tril. Radio stations in Europe and the rest of the world can visit capitalofmedia.com. The most comprehensive radio imaging service, can be delivered against very interesting pricing.

Writing is arguably one of the most important processes in creating Radio Imaging and Creative Audio. Can you imagine your favourite Movie or TV Show with a bad script? You are more than likely not going to stick around and it get a negative reaction from the viewer and they won’t watch it again.

It’s the very same for your Radio Station, if you have poor content and scripts, the listener will just switch stations with the risk of never coming back. You really need to hit the listener each time with gold material to hook them in and keep them where you want them.

What not to do?

It’s very easy to leave scripting on the backburner or just copying another Radio Station – but that won’t win, it’s been done, it’s not original and might not resonate with your listener as well as you may have thought.

What to do?

Set scripting time every week before the session with your Station Voiceover – you could get ideas while you are walking your dog on a hot summer’s day, watching a movie or TV Show or even a pub chat – some of the best conversations begin in the pub!

Be topical and stay current (particularly if you are a CHR/Hot AC Radio Station) and use the stuff your listener is interested in. One of my favourite pieces of work was a promo for our JNLR Ratings back in February.

The promo was based around Donald Trump and fake news – Donald Trump was everywhere in the news and literally everywhere you turned – so I turned it on it’s head and related it to the Listenership figures and used references to the locality (being Dublin)

Hear the promo at 0:34 below…

Using references to big topical stories is the best way to stay relevant with a bit of humour on the side.

Keep it short

Listener’s attention spans are getting shorter (particularly the younger people) so writing shorter and more to the point scripts are better. Make that 30 second promo, 20 seconds or even 10 seconds if you can!

It’s also important to keep those S&P Tags to a minimum too – yeah the client is paying for the mention but would they rather the promo be heard or the listener to tune out? I think you will find they want them to stay listening if they are paying – so meeting clients and informing Sales Reps about this is also key.

Below is an example of how you can change your scripting by changing the order and filter out the rubbish.

Original: We have your chance to see The Chainsmokers in New York. We will fly you and your mate, business class for seven nights to see them live in Madison Square Garden

Revised: Get qualified all week….. And you’ll fly to New York with your mate…. To see The Chainsmokers!

Remove Stop Words

Stop words are words like “a, about, above, across, after, afterwards, again, all, also, always etc..”

Stop words are described as “words which do not contain important significance to be used in Search Queries. Usually these words are filtered out from search queries because they return vast amount of unnecessary information.”

I am a firm believer in leaving out stop words and words that do not add any value to a script – they just take up air time. Imagine how much airtime you could get back by removing stop words in all scripts?

Get Inspired

Finally, my buddy Staxx Williams at Z100 is nailing the creative writing at the moment. His stuff is killer and works very well! Check his stuff out!

Two of radio’s most unique creative forces, Splat! Radio Imaging and Sound Freqz Sound Design, have announced the launch of a new co-branded project – Splat!Freqz Audio Production FX.

Splat!Freqz is a 125 track buyout FX package produced by renowned sound designer Joe D’Agostin and shaped to the specifications of radio producers who demand easy to use, high-impact, sonically superior audio effects. Logically designed and structured, Splat!Freqz integrates seamlessly with CHR, Urban, Rock, Talk, Sports, Alternative and any format that requires functional, highly creative production sounds.

Industry buzz for Splat!Freqz has been instant, and it’s already on the air and making an impact at stations including Hot 97 New York, CHUM-FM Toronto and WMMR/WMGK Philadelphia.

WMMR’s Imaging Director, Tony Maddox, praises Splat!Freqz for its ease of use and sound quality. “Splat!Freqz sounds fit perfectly in the mix–no time wasted EQing or fiddling around trying to get them to cut through,” he said. “You literally plug them in and BAM! Good to go. Love it.”

Sideshow “Sidey” Mike Anderson from Triple M Imaging, Southern Cross Austereo in Sydney, Australia offered more praise for the creative sound design. “I’ve always been a big fan of Sound Freqz. I love the effects, they’re great for getting some real impact,” he said. “There are plenty of nice real organic elements but also a good mix of sounds that really makes your ears bleed when you wanna cut through the rock!”

Among other early believers is Ryan Drean, Creative Director at TM Studios and host of The Producers podcast. “The whole package is awesome,” said Drean. “The variety of useful elements help me bang out sweeps and stagers in bulk. Great for multiple formats too! VERY Solid!”

Created to provide an affordable, high-quality option for radio stations and freelance producers, the project collaboration was conceived by Dave Marsh, President of Splat! Radio Imaging. “For years imaging producers have been asking us to create a fun and focused buyout package like this. Now is the perfect time, and SoundFreqz were the perfect partners for us,” he said. “The sound design really stands out as unique in the market. This collaboration has been a blast, you can hear the results in the package!”

Joe D’Agostin, Owner of SoundFreqz Sound Design says “It can be a challenge creating something compelling for users. The imaging landscape is really changing and there are a lot of buyout fx packages out there. We aimed to do something useful but unique,” said D’Agostin. “Producers want fx that sound amazing and make their work easier. I consciously try to produce packages that have a well-rounded array of contrast between the elements, which differ sonically and are functional! I feel that this offers more value and variety. Users are also looking for quality and reliability, so it is a big plus for them to know and trust the brands – Splat! and Sound Freqz. It’s a match made in imaging heaven.”

Splat!Freqz Audio Imaging FX is available for a one-time buyout license and can be purchased now at prodfx.com